Youth representatives from the Dhaka Division recently participated in a Youth Capacity Building Session on Utilizing the Youth-Led Media Scorecard, organized as part of the “Shomotay Tarunno – Youth for Equality” project. The session aimed to equip young leaders with practical skills to evaluate media representation and identify harmful stereotypes.
Through interactive discussions and hands-on activities, participants explored how newspapers, television, advertisements, and digital platforms shape public perceptions and social norms. They learned to translate media observations into evidence-based insights, which can be leveraged to advocate for more responsible, balanced, and inclusive storytelling.
By empowering youth to become critical media observers, this initiative enables them to challenge stereotypes and drive positive transformation across Bangladesh’s media landscape.
The “Shomotay Tarunno – Youth for Equality” initiative is a four-year project funded by the Embassy of the Kingdom of the Netherlands in Bangladesh and jointly implemented by Plan International Bangladesh and JAAGO Foundation Trust.
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